InSight Blog

January 27, 2016

Read DeepTarget's professional blog on the beginning stages of quality UX design for your financial institution's digital assets.

November 23, 2015

As the Holiday Season begins, memories of family, friends, and long-standing traditions capture our thoughts.

November 23, 2015

Targeting or understanding differences in your audience can help your FI in many ways. It helps you keep up with their ever changing life cycles, life stages, needs, socioeconomics, spending habits of your customers and so on.

October 27, 2015

I recently heard the term “frictionless” used to describe an experience that is simply integrated into a person’s daily life, one that we don’t have to plan for, train for, or go too far out of our way to use.

October 26, 2015

I remember quite clearly the highly strategic and separate “computer room” from my first job as a software programmer.

September 24, 2015

Most small Businesses struggle with marketing and NO budget. Here are a few ideas for making the most of your marketing dollars. First publish GREAT Content.

September 24, 2015

In a little over a month I’m going to try something that scares me just a little. I’ve signed up for a Spartan Race (www.spartan.com). A lot of groups have sprung up putting on races of this type.

September 1, 2015

DeepTarget Mobile Drives Targeted Marketing Campaigns to Mobile Devices for Banks and Credit Unions

August 31, 2015

Have you heard of Gartner’s hype cycle? The leading global IT research and advisory company creates hype cycles (shown below) for various technology segments to help clients discern what emerging technologies show promise at a particular point of time, and the opportunities and risks they present.