Newscast

InSight Blog

For insight into digital marketing and cross-selling trends for banks and credit unions, subscribe to our blog.

August 14, 2025

Your Next Move Matters: How Predictive AI Wins the Growth Game for Financial Institutions

Instead of static reports and broad marketing campaigns, FIs should transform this data into precise, real-time strategies that anticipate what account holders need before they even ask.

July 17, 2025

Personalization Pays Off: Let Data-Driven Engagement Fuel Strategic Growth for Your FI

Turn data into growth with predictive insights, AI-driven engagement, and scalable personalization. Top-performing FIs treat digital platforms as growth engines that lead, not lag.

June 5, 2025

Magic In Action: No Crystal Ball Needed

Experience the magic of enriched transaction data with AI that accurately predicts account holder needs, personalizes engagement, and boosts ROI with intelligent automation.

May 8, 2025

A Growth Mindset for Financial Institutions: It’s Time to Thrive

Growth mindset is not just as a buzzword, but as a strategic imperative for community banks and credit unions to harness their advantages to compete in a fast-moving, tech-driven world.

April 17, 2025

From Pressure to Performance: How to Do More with Less

Banks and credit unions need more than just a marketing tool—they need a growth engine that works behind the scenes to deliver targeted, timely, and trackable communications.

March 6, 2025

The AI Advantage: Elevating Service Excellence for Financial Institutions

Financial institutions that embrace AI-driven service solutions will be well-positioned to thrive in an increasingly digital world with an elevated excellence that improves efficiency, enhances the accountholder experience, and drive growth.

February 6, 2025

3 Digital Marketing Strategies Your Community FI Will Love

While large institutions have substantial budgets to invest in cutting-edge technologies and expansive marketing campaigns, smaller financial organizations can still hold their ground by adopting three key strategies that help banks and credit unions attract and retain loyal accountholders in the digital age.

January 9, 2025

AI-Powered Email Purpose-Built for Financial Institutions: The New Frontier in Engagement and Growth

Email remains essential as a communication tool in the digital age for various reasons including its speed, reliability, affordability, increased security and familiarity. Financial institutions have the unique opportunity to leverage this highly utilized platform to deliver meaningful messages directly to their account holders’ inboxes.

December 12, 2024

Insights and Engagement: Using AI and Data to Build Loyalty in Modern Banking

Financial institutions can responsibly use first-party consumer data in personalized communications using AI to build loyalty in modern banking.

Explore Solutions built on the Platform

Ready to scale? Dive into our full suite of solutions and see how we translate platform power into member-centric results.

Explore Solutions