"This campaign utilized targeting to put this education webinar in front of those who would benefit most from it. And, with registration at a click, it received a click-through rate of 2.82% in the first month." -Brenda Thompson Pearce, DeepTarget Director of Marketing
Shonari Hale, Vice President of Member Experience at Healthcare Systems Federal Credit Union, crafted a campaign to promote a financial wellness webinar which deployed targeting to reach members with a credit score of 629 or less to help those most in need of this service.
This campaign was powered by industry-leading DeepTarget OLB, which delivers personalized, targeted offers through online banking platforms, and DeepTarget Mobile, which offers targeted banner ad messaging and personalized offers to smartphone users.
