Intrepid Credit Union

The Results
Avg. # of Users Per Response
30 (Outstanding KEI or Key Engagement Indicator)
Total Impressions
387,849
Unique Clicks
375
Unique Users
Influenced Sales
232

The Target

Sara Groves, Marketing Manager of Intrepid Credit Union (formerly Helena Community Credit Union), wanted to reach their 16,000+ members across four Montana branch locations to spread the word about their “Drive Your Dream” campaign, specifically targeting GenX and Baby Boomers without auto loans.

The Delivery

These campaigns were powered by DeepTarget OLB and Mobile. Industry-leading DeepTarget OLB delivers personalized, targeted offers through online banking platforms. DeepTarget Mobile offers targeted banner ad messaging and personalized offers to smartphone users.

The Review