Several Credit Unions Adopt DeepTarget OLB and DeepTarget Email for Multi-Channel Marketing
Huntsville, AL, August 2, 2011 – DeepTarget Inc. (www.deeptarget.com) today announced that a number of credit unions had selected DeepTarget OLB and DeepTarget Email for their e-marketing initiatives. Among the recent customers for DeepTarget are: Bucks First Federal Credit Union, Pennsylvania; Pagoda Federal Credit Union, Pennsylvania; Pocatello Railroad Federal Credit Union, Idaho; Casco Federal Credit Union, New Dimensions Federal Credit Union, and Evergreen Credit Union all in Maine.
Bucks First Federal Credit Union of Pennsylvania has been serving the financial needs of Bucks County since 1936. From its beginnings as a teacher focused co-operative that began in the founding father’s basement, it has evolved to serve the entire county and has over 14,000 members.
Serving the financial needs of residents in Berks County in Pennsylvania, Pagoda Federal Credit Unionis a HomeCU online banking customer who has selected DeepTarget OLB for their online banking. DMS makes implementing DeepTarget within HomeCU a breeze.
Also a HomeCU online banking customer, Pocatello Railroad Federal Credit Union was established in 1935 and is Idaho’s first credit union. Their story began humbly out of a railroad employee’s lunch box. Their story is now one of strength and stability in Idaho’s credit union community.
For
over half of a century Casco Federal Credit Union has been serving its members in Cumberland County and Southern Maine. Casco Federal Credit Union can be added to our growing list of Synergent customers.
Evergreen Credit Union is one of Maine’s largest credit unions serving all of Cumberland County. This year marks their 60th anniversary in business. They too are a Synergent customer. Synergent is based in Maine and has been serving credit unions since 1971.
New Dimensions Federal Credit Union has an interesting history.
It began in the corridor of Notre Dame School and its operations were housed in the basement of their first employee (who later became the CEO/President), Earl Rancourt. They now serve the areas of Kennebec and Somerset Counties in Maine. They pride themselves on the enhanced technology and reliable service they offer their members.
All these financial institutions have selected DeepTarget’s flagship product, DeepTarget OLB which uses precious digital real estate within online banking for cross-selling and communicating with account holders. Brand new and included at no additional cost with DeepTarget OLB is the ability to easily create and manage landing pages and microsites.
This is a secure, hosted, targeted online display banner ad solution that presents personalized offers to members within various online banking platforms. Ideal for marketing professionals who don’t have time to do deal with technology, DeepTarget completely sets-up, implements, processes and maintains the system on an ongoing basis.
Highly measurable, DeepTarget OLB has a proven track record of generating new income, exceptionally high software return on investment (ROI) and an immediate solution for the need to drive new loans. It has generally been shown to boost the success of marketing campaigns and influence new account opening activity.
DeepTarget Email takes the focus on targeting and personalization into the realm of email marketing. Unique for its rich user experience, particularly in using rules to individually target email recipients with applicable images and messages, DeepTarget Email takes the complexity out of creating personalized, relevant and therefore, highly effective, emails.
About DeepTarget Inc.
DeepTarget Inc. is an insight driven digital marketing company whose software is rapidly redefining targeted marketing. Through the use of DeepTarget marketing technology for online and other digital media, DeepTarget is able to provide comprehensive messaging solutions for businesses of varying sizes and in diverse industries. With anticipated significant growth in the online advertising and digital media industries, DeepTarget is uniquely positioned for sustained success. For more information, visit www.DeepTarget.com.
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