Springing Forward

The past few mornings I have woken up to the sounds of the birds singing in my trees. I can’t tell you how giddy it makes me to hear the sounds of spring! This past winter was brutal for many of us in the country (even for us southerners) and I’m happy to see it go.

We will also have another rite of spring this weekend as Daylight Savings Time sets in and we spring forward one hour. I know that there are plenty of you out there that have strong opinions about this ritual, but even though I think it is an outdated practice, I must admit I enjoy the extra hour of daylight at the end of the day (especially after a long cold winter). I feel energized and my creative juices begin to flow.

I’m sure many of you can relate to these thoughts and feelings. So, my challenge to you is to use that energy and spring forward in your business or marketing plans. It doesn’t have to be a huge leap, but at least take a step forward. It can be as simple as starting your own blog or signing up for twitter and posting a tweet. Maybe it is just some plain and simple spring cleaning of your office (I tend to work better in clean and organized places). How about sprucing up your opt in list or newsletter?

I have found in life and business that small and simple things can make a huge difference (even to your bottom line). So, don’t focus on the hour of sleep you will be losing Sunday morning, but instead think of that added hour of extra sunlight at the end of your day. I’m smiling already!

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