Your Wife Is Hot!

Your wife is hot!

What do you think about that? That statement had our little city abuzz this summer. That phrase just happened to be on billboards all over town. Everyone was talking about it. No one knew who or why they had been put up, but you really wanted to know who and why.

Finally, we had our answers when the rest of the billboard messages were put up several weeks later. It was an air conditioning company. I have to say bravo to their marketing department or company. It was a brilliant campaign that everyone was talking about. I hope it translated into increased sales for them! I know one thing for sure; they got people talking about them.

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