InSight Blog

May 27, 2010

Veteran Huntsville IT executive Preetha Pulusani struck out on her own with software designed to mine with precision the data of online bank customers — transforming it into a targeted, measurable marketing tool.

May 13, 2010

Tell me if this has ever happened to you: You’re driving home from work on the highway and you find yourself behind someone who is driving considerably under the speed limit.

May 13, 2010

We live in world that is obsessed with convenience. I myself am guilty of prizing convenience above many other virtues. Think about how much more convenient things are now than compared to 30 or even 20 years ago.

May 13, 2010

What do your employees say about your company? I don’t only mean in spoken word. If someone were to visit your office today; what would they see and hear, and more importantly how would they feel?

May 12, 2010

These are the ideal qualifications for today’s PR person and marketer, according to Hubspot, the company behind the concept of Inbound Marketing. I have tried to explain each term in 10 words or less

May 11, 2010

Here are some scary numbers from the venerable Boston Globe, beloved newspaper of Bostonites.

May 11, 2010

I recently read a wonderful blog post of a local Alabama media marketing and sales person, Lisa Isbell, who has a blog called – How-to Marketing Advice and Tips – A resource for learning how to market your business.

April 30, 2010

Innovative DeepTarget Email Product to Advance Targeted Marketing Initiatives for Financial Institutions