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Targeting and personalization are proven methods to effectively increase the appeal of your marketing efforts, and as a result, their success. However, just like so many other effective tools, these must be used correctly or the hoped for uptick in effectiveness could actually turn into a depressing downtick.
I recently encountered a sweet older gentleman jogging in our neighborhood. He was dressed in just a plain button up shirt, jeans and tennis shoes. He didn’t have on any of the latest electronic gadgets or listening devices.
There are some homes near the downtown area of the small city in which we live that are undergoing a very interesting maintenance. The homes have been moved off of their foundations so that the foundations can be rebuilt.
Over the weekend my husband and I had an unexpected opportunity to have dinner with a gentleman that is running for congress in the state of Texas. After our brief encounter, I went home and googled him. To be quite honest I was very surprised by my findings.
Websites are one of the best marketing tools any organization has at their disposal. In their most basic form, web pages can provide much needed information that visitors are looking for.
I read an anonymous quote recently that really made me stop and think.
It doesn’t matter what industry analysis or media report you read these days, it’s quite obvious that the time that people are spending on social media is growing. And growing…
Union Bank to deploy DeepTarget’s mutil-channel targeted marketing within the NetTeller platform
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