NorState Federal Credit Union

The Results
Avg. # of Users Per Response
21
Total Impressions
Unique Clicks
Unique Users
Influenced Sales
157

The Target

Denise Duperre, Executive Marketing Director at NorState Federal Credit Union, leveraged the full capabilities of DeepTarget to deploy multiple ads across four loan categories with a predictive model which achieved excellent results. This campaign engaged 9 out of 10 DeepTarget recommended best practices combining to produce exceptional KMI(TM) and KEI(TM) scores, increasing 40% from the prior month and resulting in 157 influenced conversions.

The Delivery

These campaigns were powered by industry-leading DeepTarget OLB which delivers personalized, targeted offers through online banking platforms; and DeepTarget Mobile which offers targeted banner ad messaging and personalized offers to smartphone users.

The Review