Client Success Stories

"In our first 30 days, over 275 new, high quality leads..."

“DeepTarget has immediately proven to be extremely valuable to us! In our first 30 days using DeepTarget, we received over 275 new, high quality leads from our new DeepTarget digital marketing campaigns. As a CEO responsible for the growth of our business, that’s outstanding! As a new customer, we have been very impressed with the responsiveness from the DeepTarget team and the ease of use of DeepTarget. We are excited about having DeepTarget as a strategic marketing partner on our team and we look forward to our continued success!”

Joann Bisson, CEO

"Our targeted strategy has driven an increase of products per member year over year..."

Going through our review is an invaluable part of formulating our strategy for the year. It allows us to re-center, evaluate where we are performing well, and what we could improve. Periodic reviews have allowed us to perform well on a consistent basis, and over time have helped us drive excellent engagement from our membership through our DeepTarget messaging. With DeepTarget’s support our targeted strategy has driven an increase of products per member year over year.

Shelby Beattie, Marketing Coordinator

"I highly recommend the Success Reviews."

“We are pleased with the leads that DeepTarget is producing in both mobile and online banking. DeepTarget’s support has been great with setting up campaigns. I highly recommend the Success Reviews. They are free of charge and very beneficial. A client support rep will go over what best practices you are currently doing and what could be done better. It’s a great resource!”

Christine Sparks, Marketing Manager

"...with over 285 new vehicle loans related to this campaign alone."

“DeepTarget has helped us engage our online members with many of our great offers like our Summer Vehicle Promotion! The results speak for themselves with over 285 new vehicle loans related to this campaign alone. We are very happy with DeepTarget’s Digital Marketing solution, it’s very easy to use and allows us to use our own digital content for a great member experience across all channels!”

Becky Timmons VP of Marketing

"DeepTarget has been a key partner in our success!"

“We have been using DeepTarget for almost a year now in both our Online Banking and Mobile Banking channels and the results have been outstanding! Our ability to present our promotions within these two channels with specific member targets and personalizing each ad has resulted in strong responsiveness and directly related sales. This proves our members are engaging with us more than ever in our online channels and we need to be present there with our offers to best serve their financial needs. DeepTarget has been a key partner in our success!”

Teresa Santana, Director of Marketing

"DeepTarget allow us to reach a large segment of our membership during an unprecedented time."

"We know our members trust us to deliver timely and accurate information. DeepTarget allow us to reach a large segment of our membership during an unprecedented time."

Melissa Judy, Marketing Manager

"...and we look forward to continued success!”

“We are excited with the results DeepTarget is providing us! The ease of deploying our creative ads and to make only minor tweaks monthly to engage our members and provide us with great results is so easy! Our partnership with DeepTarget has been excellent and we look forward to continued success!”

Bethany Dutcher, VP Marketing

"...we are definitely getting a great ROI!"

“DeepTarget is a really great digital marketing solution for us and we are definitely getting a great ROI!”

Jennifer Borowy CEO

...an outstanding level of member engagement"

“DeepTarget has helped us continuously achieve an outstanding level of engagement with our members through our digital marketing promotions for both our online banking and mobile banking channels. Our performance numbers prove this by reaching over 6,000 members and receiving 229 responses representing a Key Engagement Indicator (KEI)of 25– which is rated Outstanding! Our final result of 63 influenced sales transactions further proves a great ROI as well! We are very happy to be partners with DeepTarget!”

Jessica Gwizdala, Director of Marketing & Training

"When it comes to increasing loan volume, the combination of DeepTarget’s 3D StoryTeller and Predictive Analytics (Machine Learning) has been a ‘Game Changer’."

“When Crane CU first started with DeepTarget, we were putting banners out there but we didn’t know if it would work or not. We just launched it and waited to see what happened. It led to clicks, it led to engagement, it led to sales... instantly. It’s drastically improved our performance in the past two years for both Online and Mobile engagement and we expect the same thing in 3D StoryTeller. So for anyone who is on the fence, I can’t see how 3D StoryTeller won’t increase the amount of participation that you have and conversations that you have with your users because again it’s a very captive audience. They’re in the app or on online banking, they want to be there and they really do want to hear from you. That’s our biggest takeaway from using DeepTarget is that our members want to talk to us and we need to be sure we’re ready to talk to them, too. When it comes to increasing loan volume, the combination of DeepTarget’s 3D StoryTeller and Predictive Analytics (Machine Learning) has been a ‘Game Changer'.”

Mike Hostetler, VP of Marketing

"...having great success using DeepTarget's intelligent targeting..."

“We are having great success using DeepTarget’s intelligent targeting capabilities to engage our members! In several recent promotions we have utilized generational based campaigns including generation related images and messaging, and the results have been excellent! The personalization of the banner messages to include our members names has increased our KEI/click through as well. We have since incorporated this approach across several additional product groups – and already the results have been outstanding!”

Greg Holt, Marketing Manager

"I appreciate the recommendations and next steps, which help focus our future marketing strategies."

The Customer Success Calls are helpful ways to reconnect with DeepTarget, check-in on our campaign success, and readjust (if necessary). The recap document makes it all worthwhile! It’s great to see how we’re performing compared to other financial institutions in our industry. I also appreciate the recommendations and next steps, which help focus our future marketing strategies.

Lynelle Haugabrook, Marketing & Indirect Lending Manager

"...generating ideas to improve our marketing..."

“Deep Target’s review calls are very helpful in evaluating successful campaigns and also generating ideas to improve our marketing. I highly recommend taking advantage of these calls.”

Heather Summers, Senior Vice President of Marketing

"...Mobile member engagement is a huge success!"

“… In January we received over 500,000 views and 850 unique Clicks proving that our marketing and sales strategy for our Mobile channel member engagement is a huge success! … as a result of our mobile engagement with our members, especially Millennials, we’ve found that DeepTarget has accelerated our ability to engage our members faster!”

Delynn Byars Senior, VP of Marketing

"...implemented our first Deep Target 3D StoryTeller campaign using Predictive Model and saw a 1289% lift in traffic the first month!"

At Ohio Valley Bank, we learned early on that Deep Target targeted campaigns automatically increased traffic to our online Auto Loan Center by 200% when used, but imagine our surprise when we implemented our first Deep Target 3D StoryTeller campaign using Predictive Model and saw a 1289% lift in traffic the first month! And the best part is that those clicks aren’t just faceless numbers. They are actionable warm leads funneled directly into our Auto Loan Center and online loan application.

Bryna Butler, Senior Vice President, Corporate Communications

“…in first week, over 250K views and 850 unique clicks!”

“We are very excited with the strong marketing results we’ve received with our recent launch of DeepTarget’s Intelligent Digital Marketing in our Access Softek Mobile Banking app! In just the first week we received over 250K impressions/views of our ads resulting in over 850 unique clicks! Based on the results thus far, our members have found this to be a great interactive way to receive the right offer, at the right time, the way they want it. This further proves our decision to invest in intelligent digital marketing for our mobile channel is great way to provide a service to our mobile members and grow our sales!”

Thorpe Miller, AVP Sales & Marketing

"...vital to our success."

"DeepTarget provides valuable marketing services so that we can deepen our relationship with our members with a platform that is vital to our success."

Ashley Baldeon, Marketing Creative Manager

"In August, 34 of 45 auto loans were influenced by DeepTarget."

“We were of the mindset that the mobile app wasn’t a good way of advertising, but now we see it’s very effective. The management reports helped us see just how many of our loans originated through banner ads we placed using the DeepTarget mobile banking channel. We had 45 auto loans come through during the month of August and 34 of those loans were influenced by DeepTarget’s Mobile and OLB platforms.”

Krista Armstrong, Assistant Vice President of Information Technology

"The results...are phenomenal. I've just been blown away."

“We have really been impressed with the DeepTarget staff. I’ve been in marketing for a long time and the results we are getting with our campaigns are phenomenal. I’ve just been blown away. Our sister FCUs are so jealous of the results we’ve been seeing that it has enticed them to start using DeepTarget too.”

Gregory Mosby, Marketing Manager

"...analytics show our results have been outstanding!"

“We are extremely happy with the way DeepTarget supports our digital marketing strategy! DeepTarget allows us to engage our members in our online and mobile channels, targeting each generation with relevant products at their best financial time. We have been able to easily implement our own creative graphics and messaging into DeepTarget’s campaign engine and the analytics show our results have been outstanding!”

Ashley Baldeon, Marketing Creative Manager

“I’m forever thankful for the easiness of the DeepTarget platform.”

“As a one-person marketing office, I’m forever thankful for the easiness of the DeepTarget platform and the knowledge, friendliness, and support of the staff. Going through the customer success calls with the DeepTarget team is always extremely helpful! Not only do we get a better look at how we can best reach our members and position our ads, but we also get a refresher on everything available in the platform. The calls are quick, painless, and we normally come out with at least one or two different tactics or new nuggets of knowledge.”

Richelle Ballenger, Marketing Director

"...generating an outstanding number of clicks!"

“I really like the New DeepTarget Dashboard with the performance and digital campaign analytics and suggestions all in one view! The DeepTarget solution is helping us engage with our Online Banking members while generating an outstanding number of clicks/leads!”

Sherry Sawicki, Marketing Coordinator

"...a must on our ‘to do’’ list moving forward..."

“The usefulness of the review meeting enlightened us to a few easy steps that we were not considering when pushing out our promotional campaigns, such as prioritization feature. I found it to be a must on our ‘to do’’ list moving forward. We are grateful for Akash’s help in the questions we had for him and look forward to making those added features to our use of our DeepTarget services.”

Denise Duperre, Executive Marketing Director

"...DeepTarget is the best method for ease of integration and effectiveness."

Like many credit unions we struggle to keep up with the time, with modern technologies. We knew there were targeted marketing platforms out there; however, a lot of them weren’t necessarily catering to credit unions specifically and didn’t see eye-to-eye with our privacy for our members. We needed a platform that would be able to do that targeted marketing without risking their personal information being sent out anywhere else. That, in addition to them being able to integrate into our online banking and mobile app made them an excellent choice. DeepTarget is the best method for ease of integration and effectiveness.

Adam Stevens, eBranch Manager

"In December 2017, we received 1084 Clicks and 314 related sales transactions!"

“DeepTarget has helped us be very successful with our digital marketing efforts – from the ease of maintaining and deploying our digital ads to the high level of engagement we’ve received. In December 2017, we received 1084 Clicks and 314 related sales transactions! These numbers prove an excellent return on our investment with DeepTarget!”

Amber Price, VP of Marketing

"The meeting provided much improved clarity to metrics."

I thoroughly enjoyed our meeting and found the insights were terrific. The meeting provided much improved clarity to metrics.

Rob Picard, President and CEO

"We can now promote meaningful offers to our online members like never before!"

“We now actively use online and mobile banking to share our product and service offers. With DeepTarget, it’s so easy to measure and prove our member reach and engagement on the digital channels where our members, especially Millennials, bank. We can now promote meaningful offers to our online members like never before!”

Lynette McClusky, Director of Marketing

"...the ability to target specific members."

"We really like the ability to target specific members with an ad; based on their age, relationship with the credit union or current products they do or do not have with us. This lets us get that targeted message to the right person, extremely easily!"

Jessica Gwizdala, Director of Marketing and Training

“…over 250 clicks per week…”

“Since investing in DeepTarget for both Online Banking and Mobile Banking earlier this year, we have had outstanding results! We are witnessing over 250 clicks per week and our related sales transaction have increased significantly too! These results show the value of intelligent digital marketing and DeepTarget has enabled us to achieve these results very quickly!”

Mike Bridges, VP of Marketing and Communications

"We’re having outstanding results engaging our online members using DeepTarget!"

“We’re having outstanding results engaging our online members using DeepTarget! We are very happy we can share our promotions with our members where they are reaching out to us online. DeepTarget allows us to share our promotions and help them achieve their financial goals! Thank you DeepTarget, you make my digital marketing job easy!”

Tiphaney Grossestreuer, Marketing Manager

"...make quick decisions about and see the results."

We’re really excited about DeepTarget! It’s one of the products I can make quick decisions about and see the results. It’s really exciting!

Debra Chaffins, Virtual Services Manager

...this will be a game changer for us!”

It was great to get on a call. I think those calls are beneficial because it reminds me to ‘do something’ with our Deep Target account. We tend to only change things quarterly, so it is a set it and forget it type program for us. Having calls a couple of times a year keeps it top of mind in a sense and allows me a chance to learn what is new. I LOVE the new option to be able to automate sending myself reports so I don’t have to remember to go out and pull the leads – I think this will be a game changer for us!

Emily Dykstra, Marketing Coordinator

"It’s great to have someone go over the analytics and point out new tips and tricks to make things easier and more effective."

The review meetings we have had with our DeepTarget rep have been very helpful! With limited time as a Marketing Specialist that uses many different programs, it’s great to have someone go over the analytics and point out new tips and tricks to make things easier and more effective.

Melissa Weisser, Marketing Specialist

"...one of the most useful and successful communication strategies."

"Having the capability to connect with our members using DeepTarget during the beginning of the pandemic was one of the most useful and successful communication strategies. Our member engagement through Mobile and Online Banking was the highest we have seen and DeepTarget was an incredible partner, helping us reach our members to let them know about resources that were available."

Bethany Dutcher, VP of Marketing

"I really appreciate the... tips to help us optimize our advertising."

"With every customer success call I’ve participated in with Deep Target, I learn something new. I really appreciate the in-depth review of our account and tips to help us optimize our advertising for better results."

Heather Summers, Senior Vice President of Marketing

"For our credit union, DeepTarget is one of the single most important marketing tools we have."

For our credit union, DeepTarget is one of the single most important marketing tools we have that gives us insight into action taken by our members related to our various campaign. DeepTarget allows us to target our campaigns and track member activity from impression to click to purchase. That level of reporting is important for us in understanding campaign ROI.

Tim Schumacher, VP, Operations

"...over 600% ROI in just the first 3 months!"

“DeepTarget has been extremely successful for us since implementing the system earlier this year! Our member engagement has been outstanding and we’ve witnessed over 600% Return on Investment (ROI) in just the first 3 months! We’ve also engaged DeepTarget’s Digital Marketing Services to assist us in our strategy and campaign development and their expert services have been excellent too!

Amanda Middleton, Asst. Vice President- Operations

"That was the confirmation that I needed that what I was doing was truly working!"

“Our external marketing agency commented on how one of our blogs was performing second best on our attribution report and they couldn’t really pin point the “why” since they weren’t aware of any promotion of it elsewhere. I was able to say that I was running that specific financial literacy piece on our Deep Target platform. That was the confirmation that I needed that what I was doing was truly working!”

Allison McAtee, Marketing Specialist

"The DeepTarget support team goes above and beyond."

We found the review meeting to be informative and helpful in guiding us on our strategic efforts. The review meeting provided us with next steps and suggestions on how we as an institution can improve our communicative efforts and digital marketing experience to our customers. We also received a review on current and new products available. We highly recommend scheduling a review meeting - the DeepTarget support team goes above and beyond, all while being conscious and flexible of your time.

Gena Trom, Digital Media Coordinator

"...an excellent resource for Ohio Valley Bank"

“I also want to say that Jacob Schaefer has been an excellent resource for Ohio Valley Bank. He is responsive to any request I make and seems genuinely interested in our company, our initiatives, and how we can achieve more with the Deep Target system.”

Bryna Butler, Senior Vice President, Corporate Communications

"...helpful and client-oriented..."

“Our Deep Target contact, Helen Triplett, and her support team, were very patient, helpful and client-oriented while helping our team and clients migrate to a new system to use for their variable monthly statement marketing promotions.”

Cathedral Corporation

"We have been very pleased with Deep Target’s service..."

“We have been very pleased with Deep Target’s service. Olivia is great to work with. Very timely on response and deadlines. Creating ads and helping when needed and guidance. She has gone above and beyond for us, and it is greatly appreciated.“

Kathryn Pitt, Business Development Representative

"We recently switched to managed services and it has been fantastic..."

“JM Associates has been a client of Deep Target for many years. We recently switched to managed services and it has been fantastic. As a marketing department of one, working together with the Deep Target team and having a system to assist us with getting the right products and services in front of the right members at the right time has been vital to our success. The numbers don’t lie, we have achieved an outstanding Key Indicator rating for the past six months. Thank you DeepTarget for all that you do for us!”

Gigi Blackshear, Marketing Manager

"Thanks for being so awesome!”

“I wanted to tell you how much I appreciate our partnership with DeepTarget. Jacob Schaefer, my success consultant, is always ready and available to lend a helping hand. He has helped me several times by looking at my dashboard and strategizing the best method to present our online banking ads. We recently reviewed and implemented the new features (GrowthGrid and SPINfluence), and WOW, they were SO SIMPLE and easy to use. I am blown away. You have outdone yourselves again. Thanks for being so awesome!”

Cindy Loi, Business Development Manager

"For the first time I have seen the revenue impact of the digital marketing campaigns..."

“For the first time I have seen the revenue impact of the digital marketing campaigns I have been running. The new GrowthGRID report shows us a breakdown by account type of where our campaign strategies have been successful and where we have opportunities to expand our marketing outreach.”

Emily Dykstra, Marketing and Business Development Manager

"...we get to see how our digital marketing contributes..."

“The new GrowthGRID really shows us our sales results clearly across product lines and where we could add more promotions. And with the total revenue results, we get to see how our digital marketing contributes or our overall financial goals.”

Heather Summers, Senior Vice President – Marketing

"...It looks cool and so modern!..."

“I love it [SPINfluence]! It looks cool and so modern! We think this new feature will increase engagement by our digital users.”

Heather Summers, Senior Vice President – Marketing

"DeepTarget's Managed Services are incredible..."

"DeepTarget's Managed Services are incredible - we just had best performing month since 2021! I cannot recommend this enough to other financial institutions! DeepTarget has helped to reduce the workload on my plate while achieving outstanding results on our digital marketing campaigns."

Jim McCorkle, President & Chief Executive Officer

"...SPINfluence is a massive upgrade..."

"Wow, SPINfluence is a massive upgrade to the old, bland style of banners!"

Jim McCorkle, President & Chief Executive Officer

"GrowthGrid is a great report..."

"GrowthGrid is a great report that I can show the board so they understand how effective our marketing is!"

Jim McCorkle, President & Chief Executive Officer

"Love the new 3D feature!!!"

"[SPINfluence] Love the new 3D feature!!! It looks great!!”

Deirdre Zurek, SVP/CMO/CLO

"...a great and fun way to elevate our campaigns."

"SPINfluence is awesome! It is a great and fun way to elevate our campaigns."

Kelsey Hickey, Promotions & Digital Coordinator

Jim McCorkle - Share One SYNC23

Jim Ryan - Share One SYNC23

Robert "Bob" Clampett - Share One SYNC23

Steve Cordisco - Share One SYNC23

Charles Johnson - Share One SYNC23

Eric Bruen - Share One SYNC23

Bryna Butler

New UX December 2019

Bethany Dutcher, VP of Marketing

Greta Wood

JD Scroggin

Todd Richardson

Bill Daily

Bill Carhart

Andrea Trujillo

Dan Perry

Edith Farrell

Success Stories

"In our first 30 days, over 275 new, high quality leads..."

"Our targeted strategy has driven an increase of products per member year over year..."

"I highly recommend the Success Reviews."

"...with over 285 new vehicle loans related to this campaign alone."

"DeepTarget has been a key partner in our success!"

"DeepTarget allow us to reach a large segment of our membership during an unprecedented time."

"...and we look forward to continued success!”

"...we are definitely getting a great ROI!"

...an outstanding level of member engagement"

"When it comes to increasing loan volume, the combination of DeepTarget’s 3D StoryTeller and Predictive Analytics (Machine Learning) has been a ‘Game Changer’."

"...having great success using DeepTarget's intelligent targeting..."

"I appreciate the recommendations and next steps, which help focus our future marketing strategies."

"...generating ideas to improve our marketing..."

"...Mobile member engagement is a huge success!"

"...implemented our first Deep Target 3D StoryTeller campaign using Predictive Model and saw a 1289% lift in traffic the first month!"

“…in first week, over 250K views and 850 unique clicks!”

"...vital to our success."

"In August, 34 of 45 auto loans were influenced by DeepTarget."

"The results...are phenomenal. I've just been blown away."

"...analytics show our results have been outstanding!"

“I’m forever thankful for the easiness of the DeepTarget platform.”

"...generating an outstanding number of clicks!"

"...a must on our ‘to do’’ list moving forward..."

"...DeepTarget is the best method for ease of integration and effectiveness."

"In December 2017, we received 1084 Clicks and 314 related sales transactions!"

"The meeting provided much improved clarity to metrics."

"We can now promote meaningful offers to our online members like never before!"

"...the ability to target specific members."

“…over 250 clicks per week…”

"We’re having outstanding results engaging our online members using DeepTarget!"

"...make quick decisions about and see the results."

...this will be a game changer for us!”

"It’s great to have someone go over the analytics and point out new tips and tricks to make things easier and more effective."

"...one of the most useful and successful communication strategies."

"I really appreciate the... tips to help us optimize our advertising."

"For our credit union, DeepTarget is one of the single most important marketing tools we have."

"...over 600% ROI in just the first 3 months!"

"That was the confirmation that I needed that what I was doing was truly working!"

"The DeepTarget support team goes above and beyond."

"...an excellent resource for Ohio Valley Bank"

"...helpful and client-oriented..."

"We have been very pleased with Deep Target’s service..."

"We recently switched to managed services and it has been fantastic..."

"Thanks for being so awesome!”

"For the first time I have seen the revenue impact of the digital marketing campaigns..."

"...we get to see how our digital marketing contributes..."

"...It looks cool and so modern!..."

"DeepTarget's Managed Services are incredible..."

"...SPINfluence is a massive upgrade..."

"GrowthGrid is a great report..."

"Love the new 3D feature!!!"

"...a great and fun way to elevate our campaigns."

Members Exchange Credit Union

Members Trust Federal Credit Union

Memphis City Employees Credit Union

Michigan Schools & Government Credit Union

Mid-Atlantic Federal Credit Union

MidAmerican Credit Union

Minnesota Power Employees Credit Union

Montana Federal Credit Union

New Horizons Credit Union

Nikkei Credit Union

Northern Communities Credit Union

Northern Star Federal Credit Union

Northwoods Community Federal Credit Union

Novo Credit Union

Ohio Valley Bank

One Vision Federal Credit Union

Orange County's CU

Oswego County Federal Credit Union

Owensboro Federal Credit Union

PAHO/WHO Federal Credit Union

POPA Federal Credit Union

Palisades Federal Credit Union

Partner Colorado Credit Union

PostCity Financial Credit Union

REGIONAL Federal Credit Union

Rio Grande Credit Union

Rio Grande Federal Credit Union (CO)

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